Basic Attention Token (BAT)
$0.3539 (-0.47%)
≈0.00004403 BTC (-1.46%)
Market Cap≈$443,835,356
Vol. 24H$17,695,768
Low/High 24H$0.3456/$0.3699
Circulating Supply1,253,998,401 BAT
Total Supply1,500,000,000 BAT
 Bitcoin Charts
 Bitcoin (BTC) Markets
1 ZB-comZB-com
3 CoinbeneCoinbene
5 YoexsYoexs
7 UpbitUpbit
8 YoexsYoexs
9 ExxExx
10 BittrexBittrex
11 UpbitUpbit
12 FCoinFCoin
14 HuobiHuobi
15 BithumbBithumb
16 CoinwCoinw
18 ZB-comZB-com
19 BitsoBitso
20 PoloniexPoloniex
21 PoloniexPoloniex
22 BittrexBittrex
23 Gate-ioGate-io
24 BitgetBitget
25 BitgetBitget
26 MercatoxMercatox
27 BittrexBittrex
28 UpbitUpbit
29 BittrexBittrex
30 UpbitUpbit
32 HuobiHuobi
33 BTC MarketsBTC Markets
34 Gate-ioGate-io
35 EthfinexEthfinex
36 EthfinexEthfinex
37 BitfinexBitfinex
38 BitfinexBitfinex
39 PoloniexPoloniex
40 BitBayBitBay
41 LivecoinLivecoin
43 BitfinexBitfinex
44 Gate-ioGate-io
45 ZB-comZB-com
46 Huobi.KRHuobi.KR
48 ExratesExrates
50 SouthXchangeSouthXchange
51 ExratesExrates
52 ExratesExrates
53 BitsoBitso
54 SouthXchangeSouthXchange
56 LivecoinLivecoin
57 LivecoinLivecoin
58 BitBayBitBay
59 Crex24Crex24
60 BitBayBitBay
61 BitBayBitBay
62 SouthXchangeSouthXchange
63 BTC MarketsBTC Markets
64 Huobi.KRHuobi.KR
1 ZB-comZB-com BAT/USDT $0.3522$8,896,211 29.40%4 Mins Ago
2 LATOKENLATOKEN BAT/ETH $0.3512$9,381,427 31.25%Recently
3 CoinbeneCoinbene BAT /BTC$0.3512$4,093,289 13.48%Recently
4 LATOKENLATOKEN BAT /BTC$0.3514$2,945,324 9.75%Recently
5 YoexsYoexs BAT /USDT$0.4039$992,772 3.28%Recently
6 CHAOEXCHAOEX BAT /ETH$0.3508$937,116 3.10%Recently
7 UpbitUpbit BAT /KRW$0.3605$728,971 2.48%Recently
8 YoexsYoexs BAT /ETH$0.3298$483,988 1.77%Recently
9 ExxExx BAT /ETH$0.3522$352,873 1.17%Recently
10 BittrexBittrex BAT/BTC $0.3545$141,878 0.48%3 Mins Ago
11 UpbitUpbit BAT /BTC$0.3531$141,320 0.48%13 Mins Ago
12 FCoinFCoin BAT /USDT$0.3513$121,276 0.40%7 Mins Ago
13 CEX.COMCEX.COM BAT /BTC$0.3531$110,525 0.36%Recently
14 HuobiHuobi BAT /BTC$0.3517$110,104 0.36%Recently
15 BithumbBithumb BAT /KRW$0.3777$92,673 0.30%1 Mins Ago
16 CoinwCoinw BAT /CNYT$0.36$78,527 0.26%1 Mins Ago
17 HitBTCHitBTC BAT /BTC$0.352$73,599 0.25%2 Mins Ago
18 ZB-comZB-com BAT /QC$0.3649$69,621 0.23%38 Mins Ago
19 BitsoBitso BAT /MXN$0.362$42,999 0.15%Recently
20 PoloniexPoloniex BAT /BTC$0.3511$41,104 0.14%2 Mins Ago
21 PoloniexPoloniex BAT /USDT$0.3503$33,021 0.11%14 Mins Ago
22 BittrexBittrex BAT /USD$0.354$30,552 0.10%7 Mins Ago
23 Gate-ioGate-io BAT /USDT$0.3548$22,202 0.07%26 Mins Ago
24 BitgetBitget BAT /ETH$0.3535$20,120 0.07%Recently
25 BitgetBitget BAT /BTC$0.3407$19,328 0.07%Recently
26 MercatoxMercatox BAT/BTC $0.352$14,496 0.05%8 Mins Ago
27 BittrexBittrex BAT/ETH $0.3549$12,932 0.04%3 Mins Ago
28 UpbitUpbit BAT /ETH$0.3534$12,877 0.04%20 Mins Ago
29 BittrexBittrex BAT /USDT$0.3525$11,907 0.04%1 Mins Ago
30 UpbitUpbit BAT /USDT$0.3525$11,907 0.04%2 Mins Ago
31 CEX.COMCEX.COM BAT /ETH$0.3524$11,860 0.04%Recently
32 HuobiHuobi BAT /ETH$0.3512$11,818 0.04%Recently
33 BTC MarketsBTC Markets BAT /AUD$0.3704$9,409 0.03%5 Mins Ago
34 Gate-ioGate-io BAT /BTC$0.3521$8,391 0.03%1 Mins Ago
35 EthfinexEthfinex BAT/USD $0.3598$5,905 0.02%2 Mins Ago
36 EthfinexEthfinex BAT/BTC $0.3535$5,901 0.02%8 Mins Ago
37 BitfinexBitfinex BAT /BTC$0.3516$5,869 0.02%Recently
38 BitfinexBitfinex BAT /USD$0.3526$5,788 0.02%2 Mins Ago
39 PoloniexPoloniex BAT /ETH$0.3521$4,559 0.02%Recently
40 BitBayBitBay BAT /PLN$0.3546$4,416 0.01%Recently
41 LivecoinLivecoin BAT/BTC $0.3466$4,369 0.01%16 Mins Ago
42 HitBTCHitBTC BAT /ETH$0.3535$3,269 0.01%2 Mins Ago
43 BitfinexBitfinex BAT /ETH$0.3511$1,872 0.01%Recently
44 Gate-ioGate-io BAT /ETH$0.3518$1,312 0.00%20 Mins Ago
45 ZB-comZB-com BAT /BTC$0.353$1,169 0.00%31 Mins Ago
46 Huobi.KRHuobi.KR BAT /BTC$0.3516$1,005 0.00%Recently
47 IDEXIDEX BAT/ETH $0.359$854 0.00%10 Hours Ago
48 ExratesExrates BAT /ETH$0.3499$699 0.00%19 Mins Ago
49 HitBTCHitBTC BAT /USDT$0.351$478 0.00%2 Mins Ago
50 SouthXchangeSouthXchange BAT /BTC$0.3629$407 0.00%5 Hours Ago
51 ExratesExrates BAT /USD$0.3348$337 0.00%4 Mins Ago
52 ExratesExrates BAT /BTC$0.3509$337 0.00%49 Mins Ago
53 BitsoBitso BAT /BTC$0.344$165 0.00%10 Hours Ago
54 SouthXchangeSouthXchange BAT /USD$0.348$106 0.00%6 Hours Ago
55 DDEXDDEX BAT /ETH$0.3525$101 0.00%3 Mins Ago
56 LivecoinLivecoin BAT/ETH $0.3432$69 0.00%3 Hours Ago
57 LivecoinLivecoin BAT /USD$0.3414$27 0.00%1 Hours Ago
58 BitBayBitBay BAT /EUR$0.3711$26 0.00%21 Hours Ago
59 Crex24Crex24 BAT /BTC$0.3377$16 0.00%15 Hours Ago
60 BitBayBitBay BAT /BTC$0.3298$11 0.00%2 Days Ago
61 BitBayBitBay BAT /USD$0.34$10 0.00%1 Days Ago
62 SouthXchangeSouthXchange BAT /LTC$0.3677$6 0.00%6 Hours Ago
63 BTC MarketsBTC Markets BAT /BTC?$? 0.00%1 Days Ago
64 Huobi.KRHuobi.KR BAT /ETH?$? 0.00%17 Hours Ago
* Price Excluded
** Volume Excluded - No Trading Fees
*** Price/Volume Excluded - Outlier Detected
 Analysis for Basic Attention Token (BAT)
BAT Volume by Currency
BAT - USD Volume by Exchange

What is Basic Attention TokenBAT?


-Digital advertising is broken. It is a market filled with middlemen and fraudsters, hurting users, publishers and advertisers. The Basic Attention Token (BAT) was developed to address this. BAT, an ERC20 token built on top of Ethereum, will be the token of utility in a new, decentralized, open source and efficient blockchain-based digital advertising platform. 

-In the ecosystem, advertisers will give publishers BATs based on the measured attention of users. Users will also receive some BATs for participating. They can donate them back to publishers or use them on the platform. This transparent system keeps user data private while delivering fewer but more relevant ads. Publishers experience less fraud while increasing their percentage of rewards. And advertisers get better reporting and performance. 

-The first part of the solution, the Brave browser, is already operational. Brave is a fast, open source, privacy-focused browser that blocks ads and trackers, and contains a ledger system that anonymously measures user attention aggregate to accurately reward publishers.

-From the creator of JavaScript and the co-founder of Mozilla and Firefox, with a solid team – funded by Founders Fund, Foundation Capital, Propel Venture Partners, Pantera Capital, DCG, Danhua Capital, and Huiyin Blockchain Venture among others.

Stage 1: Brave Browser

Brave is a fast, open source, privacy-focused browser that blocks malvertisements, trackers, and contains a ledger system that anonymously captures user attention to accurately reward publishers.

Stage 2: Basic Attention Token

The Basic Attention Token can be used to obtain a variety of advertising and attention-based services on the Brave platform, as it is exchanged between publishers, advertisers, and users.

The token’s utility is derived from — or denominated by — user attention.

Attention is really just focused mental engagement — on an advertisement, in this case.

Stages 1 + 2 = A New Deal

The Brave browser knows where users spend their time, making it the perfect tool to calculate and reward publishers with BATs. This service creates a transparent and efficient Blockchain-based digital advertising market. Publishers receive more revenue because middlemen and fraud are reduced. Users, who opt in, receive fewer but better targeted ads that are less prone to malware. And advertisers get better data on their spending.

The Brave browser anonymously monitors user attention, then rewards publishers accordingly with BATs. 

Measuring Attention

Attention is measured as users view ads and content in the browser’s active tab in real time. The Attention Value for the ad will be calculated based on incremental duration and pixels in view in proportion to relevant content, prior to any direct engagement with the ad. We will define further anonymous cost-per-action models as the system develops. 

Ads are then anonymously matched with customer interests using local machine learning algorithms. This means less irrelevant ads. 

Brave will work with publishers and advertisers to establish best practices for judging user attention. One potential metric: the number of total views of advertising content for a certain number of seconds. Or, points assigned on the length of a view.


Who Gets What?

Users viewing ads will be rewarded with BATs. BATs can be used for premium content or services on the Brave platform.

Publishers will, as part of this service, receive the lion’s share of the total ad revenue. We anticipate that users will also donate back some tokens to publishers, further increasing their revenue.  


More Privacy, Less Fraud

Users’ privacy is protected through the use of the ANONIZE algorithm. And ad fraud will be prevented or reduced by publication of source code and cryptographically secure transactions.


Parts of the Solution are Code Complete

Much of the infrastructure required to deploy BAT at the back end is “code complete,” meaning it’s currently in place and being used to distribute donations to publishers based on customer attention. Use it today in the Brave Browser for WIndows, Mac OS and Linux.

Useful Links:

Official Wesbite: https://basicattentiontoken.org/

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