Basic Attention Token (BAT)
$0.2109 (-0.66%)
≈0.0000211 BTC (1%)
Market Cap≈$264,507,391
Vol. 24H$8,022,080
Low/High 24H$0.2045/$0.2208
Circulating Supply1,253,998,401 BAT
Total Supply1,500,000,000 BAT
 Bitcoin Charts
 Bitcoin (BTC) Markets
1 ExratesExrates
2 ExratesExrates
3 CoinbeneCoinbene
4 ExratesExrates
5 UpbitUpbit
7 UpbitUpbit
8 BittrexBittrex
10 KrakenKraken
11 PoloniexPoloniex
12 KrakenKraken
13 KrakenKraken
14 Gate-ioGate-io
15 FCoinFCoin
17 PoloniexPoloniex
18 BitsoBitso
19 DragonExDragonEx
20 BitfinexBitfinex
21 EthfinexEthfinex
23 MercatoxMercatox
24 BittrexBittrex
25 BittrexBittrex
26 UpbitUpbit
27 UpbitUpbit
28 BittrexBittrex
29 PoloniexPoloniex
31 KrakenKraken
32 Gate-ioGate-io
33 Gate-ioGate-io
35 BitsoBitso
36 EthfinexEthfinex
37 BitfinexBitfinex
39 BitBayBitBay
40 BitfinexBitfinex
41 BitBayBitBay
42 BitgetBitget
43 LivecoinLivecoin
44 BitgetBitget
45 Crex24Crex24
46 SouthXchangeSouthXchange
47 BitBayBitBay
48 SouthXchangeSouthXchange
51 BitBayBitBay
52 LivecoinLivecoin
53 SouthXchangeSouthXchange
1 ExratesExrates BAT /BTC$0.2105$3,142,874 38.43%15 Mins Ago
2 ExratesExrates BAT /USD$0.2109$1,620,768 19.82%15 Mins Ago
3 CoinbeneCoinbene BAT /BTC$0.2105$1,230,409 15.03%Recently
4 ExratesExrates BAT /ETH$0.2107$314,465 3.85%15 Mins Ago
5 UpbitUpbit BAT /KRW$0.2151$304,029 3.74%17 Mins Ago
6 CHAOEXCHAOEX BAT /ETH$0.2099$280,115 3.43%Recently
7 UpbitUpbit BAT /BTC$0.2111$162,395 1.99%7 Mins Ago
8 BittrexBittrex BAT/BTC $0.2107$162,122 1.98%2 Mins Ago
9 CEX.COMCEX.COM BAT /BTC$0.211$139,913 1.71%Recently
10 KrakenKraken BAT /BTC$0.212$122,198 1.49%12 Mins Ago
11 PoloniexPoloniex BAT /USDT$0.2124$84,191 1.03%Recently
12 KrakenKraken BAT /USD$0.2106$82,163 1.00%19 Mins Ago
13 KrakenKraken BAT /EUR$0.2157$78,406 0.96%3 Mins Ago
14 Gate-ioGate-io BAT /USDT$0.2115$62,896 0.77%5 Mins Ago
15 FCoinFCoin BAT /USDT$0.2106$55,580 0.68%Recently
16 HitBTCHitBTC BAT /BTC$0.212$54,393 0.66%7 Mins Ago
17 PoloniexPoloniex BAT /BTC$0.2105$44,419 0.54%3 Mins Ago
18 BitsoBitso BAT /MXN$0.2197$40,648 0.50%3 Mins Ago
19 DragonExDragonEx BAT /USDT$0.22$31,066 0.38%8 Hours Ago
20 BitfinexBitfinex BAT /USD$0.2105$20,516 0.25%Recently
21 EthfinexEthfinex BAT/USD $0.2105$20,516 0.25%28 Mins Ago
22 CEX.COMCEX.COM BAT /ETH$0.2108$17,473 0.21%Recently
23 MercatoxMercatox BAT/BTC $0.2061$15,767 0.19%5 Mins Ago
24 BittrexBittrex BAT /USD$0.213$11,890 0.15%10 Mins Ago
25 BittrexBittrex BAT /USDT$0.211$8,869 0.11%4 Mins Ago
26 UpbitUpbit BAT /USDT$0.211$8,869 0.11%5 Mins Ago
27 UpbitUpbit BAT /ETH$0.2109$8,170 0.10%60 Mins Ago
28 BittrexBittrex BAT/ETH $0.2105$8,157 0.10%1 Mins Ago
29 PoloniexPoloniex BAT /ETH$0.2099$7,993 0.10%24 Mins Ago
30 HitBTCHitBTC BAT /USDT$0.2101$7,031 0.09%13 Mins Ago
31 KrakenKraken BAT /ETH$0.2117$5,857 0.07%7 Mins Ago
32 Gate-ioGate-io BAT /ETH$0.2159$4,105 0.05%43 Mins Ago
33 Gate-ioGate-io BAT /BTC$0.2096$3,675 0.04%42 Mins Ago
34 FatBTCFatBTC BAT /ETH$0.2089$3,640 0.04%Recently
35 BitsoBitso BAT /BTC$0.212$2,335 0.03%24 Mins Ago
36 EthfinexEthfinex BAT/BTC $0.211$2,162 0.03%2 Hours Ago
37 BitfinexBitfinex BAT /BTC$0.21$2,151 0.03%Recently
38 HitBTCHitBTC BAT /ETH$0.212$1,021 0.01%2 Mins Ago
39 BitBayBitBay BAT /PLN$0.2206$993 0.01%12 Mins Ago
40 BitfinexBitfinex BAT /ETH$0.2099$981 0.01%2 Mins Ago
41 BitBayBitBay BAT /EUR$0.2811$435 0.01%1 Days Ago
42 BitgetBitget BAT /BTC$0.2127$357 0.00%2 Mins Ago
43 LivecoinLivecoin BAT/BTC $0.2163$269 0.00%35 Mins Ago
44 BitgetBitget BAT /ETH$0.2116$260 0.00%2 Mins Ago
45 Crex24Crex24 BAT /BTC$0.1975$101 0.00%51 Mins Ago
46 SouthXchangeSouthXchange BAT /BTC$0.2211$82 0.00%20 Mins Ago
47 BitBayBitBay BAT /BTC$0.2086$77 0.00%17 Mins Ago
48 SouthXchangeSouthXchange BAT /LTC$0.1781$34 0.00%4 Hours Ago
49 IDEXIDEX BAT/ETH $0.1934$16 0.00%1 Days Ago
50 DDEXDDEX BAT /ETH$0.2112$6 0.00%Recently
51 BitBayBitBay BAT /USD$0.21$5 0.00%1 Days Ago
52 LivecoinLivecoin BAT /USD?$? 0.00%2 Days Ago
53 SouthXchangeSouthXchange BAT /DASH?$? 0.00%8 Hours Ago
* Price Excluded
** Volume Excluded - No Trading Fees
*** Price/Volume Excluded - Outlier Detected
 Analysis for Basic Attention Token (BAT)
BAT Volume by Currency
BAT - USD Volume by Exchange

What is Basic Attention TokenBAT?


-Digital advertising is broken. It is a market filled with middlemen and fraudsters, hurting users, publishers and advertisers. The Basic Attention Token (BAT) was developed to address this. BAT, an ERC20 token built on top of Ethereum, will be the token of utility in a new, decentralized, open source and efficient blockchain-based digital advertising platform. 

-In the ecosystem, advertisers will give publishers BATs based on the measured attention of users. Users will also receive some BATs for participating. They can donate them back to publishers or use them on the platform. This transparent system keeps user data private while delivering fewer but more relevant ads. Publishers experience less fraud while increasing their percentage of rewards. And advertisers get better reporting and performance. 

-The first part of the solution, the Brave browser, is already operational. Brave is a fast, open source, privacy-focused browser that blocks ads and trackers, and contains a ledger system that anonymously measures user attention aggregate to accurately reward publishers.

-From the creator of JavaScript and the co-founder of Mozilla and Firefox, with a solid team – funded by Founders Fund, Foundation Capital, Propel Venture Partners, Pantera Capital, DCG, Danhua Capital, and Huiyin Blockchain Venture among others.

Stage 1: Brave Browser

Brave is a fast, open source, privacy-focused browser that blocks malvertisements, trackers, and contains a ledger system that anonymously captures user attention to accurately reward publishers.

Stage 2: Basic Attention Token

The Basic Attention Token can be used to obtain a variety of advertising and attention-based services on the Brave platform, as it is exchanged between publishers, advertisers, and users.

The token’s utility is derived from — or denominated by — user attention.

Attention is really just focused mental engagement — on an advertisement, in this case.

Stages 1 + 2 = A New Deal

The Brave browser knows where users spend their time, making it the perfect tool to calculate and reward publishers with BATs. This service creates a transparent and efficient Blockchain-based digital advertising market. Publishers receive more revenue because middlemen and fraud are reduced. Users, who opt in, receive fewer but better targeted ads that are less prone to malware. And advertisers get better data on their spending.

The Brave browser anonymously monitors user attention, then rewards publishers accordingly with BATs. 

Measuring Attention

Attention is measured as users view ads and content in the browser’s active tab in real time. The Attention Value for the ad will be calculated based on incremental duration and pixels in view in proportion to relevant content, prior to any direct engagement with the ad. We will define further anonymous cost-per-action models as the system develops. 

Ads are then anonymously matched with customer interests using local machine learning algorithms. This means less irrelevant ads. 

Brave will work with publishers and advertisers to establish best practices for judging user attention. One potential metric: the number of total views of advertising content for a certain number of seconds. Or, points assigned on the length of a view.


Who Gets What?

Users viewing ads will be rewarded with BATs. BATs can be used for premium content or services on the Brave platform.

Publishers will, as part of this service, receive the lion’s share of the total ad revenue. We anticipate that users will also donate back some tokens to publishers, further increasing their revenue.  


More Privacy, Less Fraud

Users’ privacy is protected through the use of the ANONIZE algorithm. And ad fraud will be prevented or reduced by publication of source code and cryptographically secure transactions.


Parts of the Solution are Code Complete

Much of the infrastructure required to deploy BAT at the back end is “code complete,” meaning it’s currently in place and being used to distribute donations to publishers based on customer attention. Use it today in the Brave Browser for WIndows, Mac OS and Linux.

Useful Links:

Official Wesbite: https://basicattentiontoken.org/

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