Basic Attention Token (BAT)
$0.2033 (-16.36%)
≈0.00002177 BTC (-3.51%)
Market Cap≈$254,879,953
Vol. 24H$6,345,065
Low/High 24H$0.2009/$0.243
Circulating Supply1,253,998,401 BAT
Total Supply1,500,000,000 BAT
 Bitcoin Charts
 Bitcoin (BTC) Markets
1 ZB-comZB-com
2 CoinbeneCoinbene
4 IquantIquant
5 BithumbBithumb
8 UpbitUpbit
9 UpbitUpbit
10 BittrexBittrex
11 IquantIquant
13 HuobiHuobi
15 PoloniexPoloniex
16 ExxExx
17 ZB-comZB-com
18 CoinwCoinw
19 BittrexBittrex
20 BittrexBittrex
21 UpbitUpbit
22 BitsoBitso
24 FCoinFCoin
25 HypexHypex
26 EthfinexEthfinex
27 BitfinexBitfinex
28 PoloniexPoloniex
30 HuobiHuobi
31 EthfinexEthfinex
32 Gate-ioGate-io
33 BitfinexBitfinex
34 MercatoxMercatox
35 PoloniexPoloniex
36 BitgetBitget
37 UpbitUpbit
38 BittrexBittrex
39 BitsoBitso
41 BitfinexBitfinex
42 BitgetBitget
43 BitBayBitBay
44 ExratesExrates
45 ExratesExrates
46 Gate-ioGate-io
47 ZB-comZB-com
49 Gate-ioGate-io
50 LivecoinLivecoin
51 ExratesExrates
52 SouthXchangeSouthXchange
54 BitBayBitBay
55 Huobi.KRHuobi.KR
56 Crex24Crex24
57 BitBayBitBay
58 BitBayBitBay
59 LivecoinLivecoin
60 LivecoinLivecoin
1 ZB-comZB-com BAT/QC $0.2099$65,714 0.78%18 Mins Ago
2 CoinbeneCoinbene BAT /BTC$0.2031$3,641,994 42.53%Recently
3 LATOKENLATOKEN BAT /BTC$0.2024$1,691,134 19.94%Recently
4 IquantIquant BAT /BTC$0.2033$357,556 4.16%Recently
5 BithumbBithumb BAT /KRW$0.2082$320,301 3.78%4 Mins Ago
6 CHAOEXCHAOEX BAT /ETH$0.2026$295,262 3.46%Recently
7 LATOKENLATOKEN BAT/ETH $0.2032$283,952 3.34%Recently
8 UpbitUpbit BAT /KRW$0.2074$268,158 3.15%3 Mins Ago
9 UpbitUpbit BAT /BTC$0.2032$178,809 2.09%2 Mins Ago
10 BittrexBittrex BAT/BTC $0.2027$178,431 2.08%Recently
11 IquantIquant BAT /USDT$0.2027$142,204 1.67%Recently
12 CEX.COMCEX.COM BAT /BTC$0.2033$141,924 1.66%Recently
13 HuobiHuobi BAT /BTC$0.2026$141,448 1.66%2 Mins Ago
14 HitBTCHitBTC BAT /BTC$0.2034$86,861 1.04%Recently
15 PoloniexPoloniex BAT /BTC$0.2016$85,761 1.01%6 Mins Ago
16 ExxExx BAT /ETH$0.2026$61,970 0.73%Recently
17 ZB-comZB-com BAT /USDT$0.2029$45,977 0.54%Recently
18 CoinwCoinw BAT /CNYT$0.2087$45,432 0.53%Recently
19 BittrexBittrex BAT /USD$0.202$43,486 0.51%4 Mins Ago
20 BittrexBittrex BAT/ETH $0.2032$43,322 0.51%2 Mins Ago
21 UpbitUpbit BAT /ETH$0.2027$43,220 0.51%6 Mins Ago
22 BitsoBitso BAT /MXN$0.2091$37,090 0.43%1 Mins Ago
23 HitBTCHitBTC BAT /USDT$0.2029$36,152 0.43%Recently
24 FCoinFCoin BAT /USDT$0.2016$35,088 0.41%Recently
25 HypexHypex BAT /CNYT$0.2066$29,056 0.34%1 Mins Ago
26 EthfinexEthfinex BAT/USD $0.2057$21,676 0.26%45 Mins Ago
27 BitfinexBitfinex BAT /USD$0.2006$21,142 0.25%Recently
28 PoloniexPoloniex BAT /ETH$0.2022$20,808 0.24%51 Mins Ago
29 CEX.COMCEX.COM BAT /ETH$0.2034$19,790 0.23%Recently
30 HuobiHuobi BAT /ETH$0.203$19,755 0.23%1 Mins Ago
31 EthfinexEthfinex BAT/BTC $0.2042$16,426 0.19%6 Mins Ago
32 Gate-ioGate-io BAT /USDT$0.2011$16,365 0.19%5 Mins Ago
33 BitfinexBitfinex BAT /BTC$0.2024$16,280 0.19%Recently
34 MercatoxMercatox BAT/BTC $0.2037$13,435 0.16%5 Mins Ago
35 PoloniexPoloniex BAT /USDT$0.2017$12,089 0.14%8 Mins Ago
36 BitgetBitget BAT /ETH$0.2007$11,414 0.14%Recently
37 UpbitUpbit BAT /USDT$0.2033$8,509 0.10%46 Mins Ago
38 BittrexBittrex BAT /USDT$0.2033$8,509 0.10%17 Mins Ago
39 BitsoBitso BAT /BTC$0.2523$4,501 0.05%35 Mins Ago
40 HitBTCHitBTC BAT /ETH$0.2029$3,438 0.04%5 Mins Ago
41 BitfinexBitfinex BAT /ETH$0.2024$2,886 0.03%Recently
42 BitgetBitget BAT /BTC$0.2043$2,246 0.03%3 Mins Ago
43 BitBayBitBay BAT /PLN$0.2023$2,217 0.03%1 Hours Ago
44 ExratesExrates BAT /ETH$0.2022$1,891 0.02%2 Mins Ago
45 ExratesExrates BAT /BTC$0.2016$1,591 0.02%2 Mins Ago
46 Gate-ioGate-io BAT /ETH$0.2037$1,500 0.02%5 Mins Ago
47 ZB-comZB-com BAT /BTC$0.1984$1,152 0.01%4 Hours Ago
48 IDEXIDEX BAT/ETH $0.2003$933 0.01%2 Hours Ago
49 Gate-ioGate-io BAT /BTC$0.2033$933 0.01%51 Mins Ago
50 LivecoinLivecoin BAT/BTC $0.2088$832 0.01%11 Mins Ago
51 ExratesExrates BAT /USD$0.2019$832 0.01%2 Mins Ago
52 SouthXchangeSouthXchange BAT /BTC$0.2046$581 0.01%41 Mins Ago
53 DDEXDDEX BAT /ETH$0.2047$126 0.00%Recently
54 BitBayBitBay BAT /EUR$0.2024$117 0.00%5 Hours Ago
55 Huobi.KRHuobi.KR BAT /BTC$0.2027$98 0.00%3 Mins Ago
56 Crex24Crex24 BAT /BTC$0.2195$77 0.00%36 Mins Ago
57 BitBayBitBay BAT /BTC$0.2038$56 0.00%9 Hours Ago
58 BitBayBitBay BAT /USD$0.23$49 0.00%5 Hours Ago
59 LivecoinLivecoin BAT/ETH $0.1989$35 0.00%6 Hours Ago
60 LivecoinLivecoin BAT /USD$0.2183$20 0.00%50 Mins Ago
* Price Excluded
** Volume Excluded - No Trading Fees
*** Price/Volume Excluded - Outlier Detected
 Analysis for Basic Attention Token (BAT)
BAT Volume by Currency
BAT - USD Volume by Exchange

What is Basic Attention TokenBAT?


-Digital advertising is broken. It is a market filled with middlemen and fraudsters, hurting users, publishers and advertisers. The Basic Attention Token (BAT) was developed to address this. BAT, an ERC20 token built on top of Ethereum, will be the token of utility in a new, decentralized, open source and efficient blockchain-based digital advertising platform. 

-In the ecosystem, advertisers will give publishers BATs based on the measured attention of users. Users will also receive some BATs for participating. They can donate them back to publishers or use them on the platform. This transparent system keeps user data private while delivering fewer but more relevant ads. Publishers experience less fraud while increasing their percentage of rewards. And advertisers get better reporting and performance. 

-The first part of the solution, the Brave browser, is already operational. Brave is a fast, open source, privacy-focused browser that blocks ads and trackers, and contains a ledger system that anonymously measures user attention aggregate to accurately reward publishers.

-From the creator of JavaScript and the co-founder of Mozilla and Firefox, with a solid team – funded by Founders Fund, Foundation Capital, Propel Venture Partners, Pantera Capital, DCG, Danhua Capital, and Huiyin Blockchain Venture among others.

Stage 1: Brave Browser

Brave is a fast, open source, privacy-focused browser that blocks malvertisements, trackers, and contains a ledger system that anonymously captures user attention to accurately reward publishers.

Stage 2: Basic Attention Token

The Basic Attention Token can be used to obtain a variety of advertising and attention-based services on the Brave platform, as it is exchanged between publishers, advertisers, and users.

The token’s utility is derived from — or denominated by — user attention.

Attention is really just focused mental engagement — on an advertisement, in this case.

Stages 1 + 2 = A New Deal

The Brave browser knows where users spend their time, making it the perfect tool to calculate and reward publishers with BATs. This service creates a transparent and efficient Blockchain-based digital advertising market. Publishers receive more revenue because middlemen and fraud are reduced. Users, who opt in, receive fewer but better targeted ads that are less prone to malware. And advertisers get better data on their spending.

The Brave browser anonymously monitors user attention, then rewards publishers accordingly with BATs. 

Measuring Attention

Attention is measured as users view ads and content in the browser’s active tab in real time. The Attention Value for the ad will be calculated based on incremental duration and pixels in view in proportion to relevant content, prior to any direct engagement with the ad. We will define further anonymous cost-per-action models as the system develops. 

Ads are then anonymously matched with customer interests using local machine learning algorithms. This means less irrelevant ads. 

Brave will work with publishers and advertisers to establish best practices for judging user attention. One potential metric: the number of total views of advertising content for a certain number of seconds. Or, points assigned on the length of a view.


Who Gets What?

Users viewing ads will be rewarded with BATs. BATs can be used for premium content or services on the Brave platform.

Publishers will, as part of this service, receive the lion’s share of the total ad revenue. We anticipate that users will also donate back some tokens to publishers, further increasing their revenue.  


More Privacy, Less Fraud

Users’ privacy is protected through the use of the ANONIZE algorithm. And ad fraud will be prevented or reduced by publication of source code and cryptographically secure transactions.


Parts of the Solution are Code Complete

Much of the infrastructure required to deploy BAT at the back end is “code complete,” meaning it’s currently in place and being used to distribute donations to publishers based on customer attention. Use it today in the Brave Browser for WIndows, Mac OS and Linux.

Useful Links:

Official Wesbite: https://basicattentiontoken.org/

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